Post by Jackie Zote
About the Author
Jacqueline Zote is a freelance writer and content producer who specializes in putting together in-depth guides and articles on all things related to digital marketing. As a social media native who’s chronically online, she uses her expertise and experiences to tap into the pulse of social media and influencer marketing. Deeply passionate about words, she strategically weaves them together to create content that speaks to the audience. She’s a regular contributor to industry blogs. Jacqueline also writes fiction and her short stories have been featured in anthologies by Harper-Collins and Zubaan Publishers.
Social Media
110 min read
| July 24, 2025
Charlotte Tilbury Instagram Launch Toolkit: From Grid to Checkout for Product Drops
Read More
Social Media
37 min read
| July 18, 2025
Go Viral Like Krispy Kreme: A TikTok Strategy Built for Product Launch Hype
Read More
Influencer Marketing
73 min read
| July 10, 2025
How Amazon Builds Influencer Marketing into Their Strategy… And You Can Too!
Read More
Influencer Marketing
75 min read
| July 7, 2025
Before You Hire a Creator, Define Your ICP: The Influencer Agency Guide to Ideal Customer Profiles
Read More
Influencer Marketing
83 min read
| July 2, 2025
A Risk-Proof Vetting Process for Campaign Planners: How Rare Beauty Gets it Right
Read More
Influencer Marketing
60 min read
| June 27, 2025
From Follower Count to Financial Impact: Find Influencers Who Convert
Read More
Influencer Marketing
89 min read
| June 23, 2025
How Kiehl’s Uses Buyer Personas to Power Influencer Campaigns That Actually Convert
Read More
Influencer Marketing
35 min read
| June 17, 2025
Developing Outreach Strategies for Influencers
Read More
Social Listening
28 min read
| June 11, 2025